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The Father of Bodybuilding, Joe Weider, a true pioneer in his efforts to bring strength and fitness to the public’s collective consciousness. Joe Weider continues to use his expertise to help people the world over lead healthier, happier lives.
Joe Weider is recognized as the man who changed the way the world understands the connection between exercise, nutrition, and good health. He created the famous fitness magazine empire that was the first to bring information about training, nutrition, and his beloved sport, bodybuilding, to men and women eager to improve their physical lives.
Popular Items. Joe Weider Tribute at Olympia 2011. Arnold Schwarzenegger Speaks at Opening of Joe and Betty Weider Museum of Physical Culture, University of Texas, Austin. Vintage Ads from Joe Weider’s Magazines.
Joe is forever working with the champions, giving them advice on the latest Weider Principles. Here he explains one to future two-time Mr. Universe Lou Ferrigno.
HISTORICAL JOE WEIDER PHOTOS. In these classic photographs we see Joe in his natural element: with bodybuilders and at work on his magazines. The photos of him posing remind us—not that we could ever forget—what an outstanding athlete and bodybuilder Joe was and remains.
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Joe Weider Family Photos. Joe Weider with his beloved family. Here are some rarely seen photos with sister Freda and brother Ben, and Aunt Anne who lived with Joe and Betty the last 20 years of her life until her death four months before her 108th birthday
JOE AND BEN WEIDER PHOTOS. The Brothers of Iron, Joe and Ben Weider changed the world. While Joe published the magazines, Ben organized the IFBB into the iconic sports organization.
These vintage mail order ads represent some of the classic sales techniques used by Joe Weider and can be studied for their salesmanship and creative design. The accompanying photos similarly show the creativity Joe brought to every aspect of his publishing business.
During the golden age of bodybuilding all the greats would gather to train and talk at Gold’s Gym in Venice, California. Joe Gold would be there offering advice and stories as they worked out on equipment that he personally built. Joe Weider would come to mentor and be there with the bodybuilders.
