Search results
Generation Z (often shortened to Gen Z), also known as Zoomers, is the demographic cohort succeeding Millennials and preceding Generation Alpha. Researchers and popular media generally use the late 1990s as starting birth years and the early 2010s as ending birth years to define the cohort.
Feb 22, 2024 · The age ranges and birth years for Gen Z and Gen Alpha—along with Millennials—are clearer (so we can all quit fighting about it now).
Mar 20, 2023 · In this McKinsey Explainer, we define what is Gen Z and look into the specific traits, characteristics, and global forces that have shaped Generation Z.
1 day ago · Generation Z, term used to describe Americans born during the late 1990s and early 2000s. Some sources give the specific year range of 1997–2012, although the years spanned are sometimes contested or debated because generations and their zeitgeists are difficult to delineate. Generation Z follows
May 14, 2020 · Gen Z is more racially and ethnically diverse than previous generations. Generation Z represents the leading edge of the country’s changing racial and ethnic makeup. A bare majority (52%) are non-Hispanic white – significantly smaller than the share of Millennials who were non-Hispanic white in 2002 (61%).
Jan 17, 2019 · Sources ranging from Merriam-Webster and Oxford to the Urban Dictionary now include this name for the generation that follows Millennials, and Google Trends data show that “Generation Z” is far outpacing other names in people’s searches for information.
Generation Z – also known as Gen Z, iGen or postmillennial – are a highly collaborative cohort that cares deeply about others and have a pragmatic attitude about how to address a set of ...
