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Kotter’s award-winning methodology is the proven approach to producing lasting change. The Framework. Over four decades, Dr. Kotter observed countless leaders and organizations as they were trying to transform or execute their strategies. He identified and extracted the common success factors and documented them as the 8 Steps for Leading Change.
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John Paul Kotter is the Konosuke Matsushita Professor of Leadership, Emeritus, at the Harvard Business School, an author, and the founder of Kotter International, a management consulting firm based in Seattle and Boston.
A professor at Harvard Business School and world-renowned change expert, Kotter introduced his eight-step change process in his 1995 book, " Leading Change ." In this article, video and infographic, we look at his eight steps for leading change, below. Download transcript.
- Not Establishing a Great Enough Sense of Urgency. Most successful change efforts begin when some individuals or some groups start to look hard at a company’s competitive situation, market position, technological trends, and financial performance.
- Not Creating a Powerful Enough Guiding Coalition. Major renewal programs often start with just one or two people. In cases of successful transformation efforts, the leadership coalition grows and grows over time.
- Lacking a Vision. In every successful transformation effort that I have seen, the guiding coalition develops a picture of the future that is relatively easy to communicate and appeals to customers, stockholders, and employees.
- Undercommunicating the Vision by a Factor of Ten. I’ve seen three patterns with respect to communication, all very common. In the first, a group actually does develop a pretty good transformation vision and then proceeds to communicate it by holding a single meeting or sending out a single communication.
John P. Kotter is internationally known and widely regarded as the foremost speaker on the topics of Leadership and Change. His is the premier voice on how the best organizations actually achieve successful transformations.
Has Kotter's 8-step change model changed beyond recognition? Find out what's new and how the model applies today. We'll start with a brief introduction to Kotter's original 8-step model and quickly move to discover the core changes he proposed in his updated model in 2014.
Kotter is a strategy execution, change management, training and transformation consulting firm founded by renowned leadership expert Dr. John Kotter.
