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  1. Rip Esselstyn (born February 16, 1963) is an American health activist, food writer, and former firefighter and triathlete. He is known as an advocate of low-fat, whole-food, plant-based diet that excludes all animal products and processed foods.

  2. Our foods are 100% plant-based and free from processed oils, refined sugar, and excessive sodium. Twenty years ago, our founder, Rip Esselstyn, rescued several of his fellow firefighters with whole, plant-based foods following the groundbreaking research of his father, Dr. Caldwell B. Esselstyn, Jr., author of Prevent and Reverse Heart Disease.

  3. Jul 12, 2021 · Red Bell Pepper. Green Onions. Frozen Mango Chunks. Salsa. Avocado. Arugula or Spinach. Written by PLANTSTRONG Admin. Cook along with Rip Esselstyn. Rip has followed a PLANTSTRONG lifestyle for more than 33 years, fueling his time as a professional triathlete and then as an Austin City Firefighter.

  4. About Rip Esselstyn. PLANTSTRONG founder Rip Esselstyn spent a decade as one of the premier triathletes in the world. He then joined the Austin Fire Department where he introduced his passion for a whole-food, plant-based diet to the Engine 2 Firehouse in order to rescue a firefighting brother's health. To document his success, he wrote the ...

  5. Engine 2 Founder Rip Esselstyn was born in upstate New York, raised in Cleveland, Ohio, and educated at the University of Texas at Austin, where he was a three-time All-American swimmer. After graduation, Rip spent a decade as one of the premier triathletes in the world. He then joined the Austin Fire Department where he introduced his passion ...

  6. Feb 22, 2022 · Rip Esselstyn | 49 Minutes | February 22, 2022. In this episode, we chat with Rip Esselstyn, founder and CEO of PLANTSTRONG, an organization that is helping people lead healthier lives through plant-based nutrition. Rip is a New York Times Bestselling author, world record holder, professional triathlete, former firefighter, and sought after ...

  7. THE ENGINE 2 SEVEN-DAY RESCUE DIET As seen in The Game Changers documentary! Rip Esselstyn’s “The Engine 2 Diet” has sold hundreds of thousands of copies and inspired a plant-based revolution.. Featuring endorsements from top medical experts and inspiring a food line at Whole Foods Market, Engine 2 is the most trusted name in the plant-based lifestyle.

  8. RIP ESSELSTYN No matter where you are on your health journey, starting from scratch or a seasoned pro – PLANTSTRONG is here to help you every step of your journey. A plant-based enthusiast and lifelong learner, Rip Esselstyn is a leading voice in the movement toward uncompromising health and fearless optimism.

  9. Jan 18, 2024 · Rip Esselstyn, the man who coined the term “Plant Strong,” took on the challenge of introducing a plant-based lifestyle in one of the most unexpected environments—the Austin Fire Department. Overcoming culinary challenges in a traditionally meat-centric culture, Rip’s commitment to a whole food, plant-based diet became a catalyst for ...

  10. Rip Esselstyn. 22,004 likes · 22 talking about this. 🌱💪 Founder of @engine2diet & Host of the Plant-Strong podcast #plantstrongpodcast #plantstrong 🚒 Best-selling author of The Engine 2 Diet,...