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  1. Goop Founder and CEO, Gwyneth Paltrow.

  2. GWYNETHS PICKS. A peek inside GPs shopping cart. SHOP NOW. NEW BEAUTY OBSESSIONS. What goops beauty editors can’t get enough of this month. SHOP NOW. G. LABEL BY GOOP. Luxury-grade investment pieces at direct-to-consumer prices. SHOP NOW.

  3. goop is a platform for wellness, beauty, fashion, travel, and more, founded by actress Gwyneth Paltrow in 2008. Learn about its history, values, products, events, and podcasts.

  4. Goop is a wellness and lifestyle brand and company founded by the American actress Gwyneth Paltrow. It was launched in September 2008 as a weekly e-mail newsletter providing new age advice, such as "police your thoughts" and "eliminate white foods", and the slogan "Nourish the Inner Aspect". [2]

  5. Sep 30, 2023 · Gwyneth Paltrow Looks Back at 15 Years of Goop and More: ‘Dont Put Me on Truth Serum.’ The actress and entrepreneur knows she and her company are cultural lightning rods. Credit...

    • Marisa Meltzer
  6. May 26, 2021 · How the Hollywood star created her alternative lifestyle business that thrives through COVID-19 and faces an IPO. Learn about her journey, challenges, successes and controversies with Goop.

  7. Learn about Gwyneth Paltrow's career, family, and activism on her official website. Discover her cookbooks, goop brand, and wellness summit.