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Jun 11, 2024 · Spotify has announced a new initiative, 'My Spotify,' aimed at highlighting the unique ways its 615 million-plus subscribers listen to music. The campaign will initially roll out in the U.S., Canada, U.K., Ireland, Australia, and New Zealand.
- Arol Wright
- Senior Author
Jun 21, 2024 · It was the most shortlisted of all Cannes Lions submissions. Additionally, Spotify won a Bronze Lion in the Creative Effectiveness category for our 2023 Wrapped On-Platform experience, our biggest Wrapped yet. These wins cap off a jam-packed week for Spotify at Cannes. With it being our 10th year at the festival, we wanted to make sure the ...
Jun 6, 2024 · We approach “Wrapped” as an “algorithmic event”, defined as a moment in time in which people are collectively oriented towards a particular algorithmic system and mode of data capture. Our workshops bring together ordinary users to explore “Wrapped” in both a creative and critical manner.
Jun 12, 2024 · The music streaming service touted its new ‘My Spotify’ feature for the Spotify app’s homepage, which aims to serve up personalized banners and messages revealing a user’s listening habits;...
Jun 2, 2024 · Open the Spotify on your device or visit the Spotify website on your browser. Look for the “Wrapped” section, usually featured prominently during the year-end period. Click on the “Wrapped” tab to delve into your Yearly Recap and uncover a wealth of musical insights.
Jun 11, 2024 · Spotify unveiled its largest global marketing campaign since 2023’s Wrapped, with a similar message about the intensely personal relationship that many users have with the platform.
Jun 10, 2024 · Spotify's end-of-year Wrapped is one of the most awaited events of the year. The campaign never fails to flood social media, with users sharing their top artists, songs, genres, and more for...
