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  1. Vidit Aatrey is the co-founder and CEO of Meesho, a social commerce platform for Indian consumers and sellers. He has won several awards and recognition for his entrepreneurship and innovation, and shares his insights and updates on LinkedIn.

    • 500+
    • Meesho
    • 265K
    • Bengaluru, Karnataka, India
    • Aligning Investors and Employees
    • How to Build A Team For A Category-Defining startup?
    • Start as Soon as You Can
    • GeneratedCaptionsTabForHeroSec

    When you are building a category-defining startup, no one will see the actual business model or the target problem. The company will look different every year. Vidit effectively kept his investors and staff aligned to the company’s idea by using two unique yet simple strategies. “First, everyone in the company needs to understand the core problem t...

    Ultimately, the team will get you where you want to reach, and a few hiring opportunities just fell into place for Vidit and Meesho. He explained how, early on, he hired ex-entrepreneurs who understood the startup’s cultures of non-linearity and uncertainty. From there on, Vidit would give his new recruits the contact numbers of 10-20 Meesho users ...

    “Category-defining startup or not, start your company as soon as you can. There is no perfect time to leave your job and step into the startup ecosystem,” says Vidit, talking about the thing he would change about himself if he could do everything again. To know more, listen to the podcast here Time stamps: 01:05- Early days of Meesho, the idea, and...

    Listen to Vidit Aatrey, CEO and Founder of Meesho, share his insights on staying close to users, aligning investors and employees, and taking smart risks. Learn how Meesho became a $2.1 billion social ecommerce company by constantly engaging with customers and solving their problems.

  2. Vidit Aatrey is the co-founder and CEO of Meesho, a social commerce platform that aims to bring 100 million local businesses online. Learn how he started Meesho, how it challenges Amazon and Flipkart, and how it helps sellers like Shaan Ansari.

  3. May 7, 2021 · Vidit Aatrey talks to Venkata Susmita Biswas about getting small town consumers to shop for groceries online, and what deters small businesses from adopting the e-commerce model.

  4. Jul 28, 2023 · Vidit Aatrey, the co-founder and CEO of Meesho, has had an inspiring trajectory, taking his small venture to become a prominent player in India's e-commerce industry. His...

    • Zee Media Bureau
  5. Sanjeev Barnwal and Vidit Aatrey have so far enabled over 15 million entrepreneurs, of which 9 million are women, to start business with zero investment. The duo, both IITians, founded the reseller-focused platform Meesho and pioneered social commerce in the country.

  6. Nov 23, 2021 · Raja Rajamannar, global chief marketing and communications officer and president-health care business, MasterCard, talks to Meesho founder Vidit Aatrey about building an enduring and endearing...