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White Hot: The Rise & Fall of Abercrombie & Fitch is a 2022 American documentary film made for Netflix and directed by Alison Klayman. The film focuses on Abercrombie & Fitch's massive success and controversies during the late 1990s to 2000s. It was released on April 19, 2022.
This documentary explores A&F’s pop culture reign in the late ’90s and early 2000s and how it thrived on exclusion. Watch trailers & learn more.
- Alison Klayman
- 2 min
Featuring interviews with dozens of former employees, executives, and models, WHITE HOT: THE RISE & FALL OF ABERCROMBIE & FITCH unravels the complex history of the iconic brand that...
- (29)
- Documentary
- Alison Klayman
Apr 19, 2022 · At its best, “White Hot: The Rise & Fall of Abercrombie & Fitch” offers a potent mix of nostalgia and schadenfreude.
- A Company Built on Exclusion
- Problems from The Top Down
- The Beginning of The End
While many fashion brands are implicit in their exclusion, Abercrombie was explicit about its mission, making it clear who they wanted to shop at and work in their stores. White Hotuncovers how Abercrombie implemented a broader dress code that clearly targeted Black employees, with rules that didn’t allow employees to have dreadlocks, or allow men ...
As White Hot shows, there seems to be unanimous agreement from everyone who worked for Abercrombie that the company’s problems trickled down from CEO Mike Jeffries, who was with the brand from the mid-90s until 2014. He is credited with reinventing Abercrombie, which was originally founded in 1892 as a sporting goods brand for outdoorsmen. Jeffries...
For years after he said it in 2006, Jeffries’ “we go after the cool kids,” declaration barely made a splash (Initially commissioned by the the New York Times Magazine, the interview with him was killed for that publication and later run in Salon). His words stayed under the radar in part because it was still the early days of the internet, and a we...
Apr 17, 2022 · Apr 17, 2022 12:24pm PT. ‘White Hot: The Rise & Fall of Abercrombie & Fitch’ Review: How Youth Fashion Turned Fascist. Alison Klayman's documentary captures how A&F's preppy youthquake elitism...
Apr 3, 2022 · 4.1K views 1 year ago #Documentary #Fashion #Netflix. All the cool kids were wearing it. This documentary explores A&F’s pop culture reign in the late ’90s and early 2000s and how it thrived ...
- 2 min
- 4.5K
- TickFilm
