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Edward Louis Bernays (/ b ɜːr ˈ n eɪ z / bur-NAYZ, German: [bɛʁˈnaɪs]; November 22, 1891 − March 9, 1995) was an American pioneer in the field of public relations and propaganda, and referred to in his obituary as "the father of public relations".
Jun 16, 2015 · While no single person can claim exclusive credit for the ascendancy of advertising in American life, no one deserves credit more than a man most of us have never heard of: Edward Bernays.
Jun 7, 2024 · Edward Bernays was a pioneer American publicist who is generally considered to have been the first to develop the idea of the professional public relations counselor—i.e., one who draws on the social sciences in order to motivate and shape the response of a general or particular audience.
Apr 30, 2019 · By. Robert McNamara. Published on April 30, 2019. Edward Bernays was an American business consultant who is widely regarded as having created the modern profession of public relations with his groundbreaking campaigns of the 1920s.
Feb 6, 2019 · An uncanny ability to mould public desire made Edward Bernays one of the 20th century’s most influential – yet invisible – characters, the architect of modern mass manipulation.
Sep 20, 2021 · A pioneering American publicist and propagandist, Edward Louis Bernays is widely credited with developing public relations in the early 20th century. He was so adept at molding minds and shaping public discourse that he literally wrote the book on propaganda.
Jan 27, 2022 · Bernays began to connect ballet to something people understood and enjoyed. "First, as a novelty in art forms, a unifying of several arts; second, its appeal to special groups; third, its direct impact on American life, on design and color in American products; and fourth, its personalities."
