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  1. TheSmartLocal is a website that covers local and overseas travel, lifestyle, business, and heritage topics. Find out the latest deals, events, and tips for your next trip or staycation in Singapore and beyond.

    • Vietnam

      The best things to do in Saigon, Hanoi, and beyond -...

    • Explore Mandai Wildlife Reserve. Mandai Wildlife Reserve features the Singapore Zoo, Night Safari, River Wonders, and Bird Paradise in walkable proximity to each other, so you can spend a day or more experiencing the diversity of nature here.
    • See the S.E.A. Aquarium. The S.E.A. Aquarium is where you can get up close and personal with all sorts of marine life, from hammerhead sharks to massive stingrays and colourful corals.
    • Visit the Museum of Ice Cream. Clad in pink literally from top to bottom, the Museum of Ice Cream is a place where you’ll get to satisfy your sweet tooth and snap snazzy pics for IG.
    • Swim at Wild Wild Wet. Image credit: Rachel Yohannan. Wild Wild Wet has been around since the time of the now-defunct Escape Theme Park, but this waterpark has recently undergone a facelift to include a new host of slides that’ve taken the thrills up a notch.
  2. www.youtube.com › user › TheSmartLocalTheSmartLocal - YouTube

    TSLTV is the official video channel of TheSmartLocal. Always fun, fresh and sometimes a little cheeky. We also have a website at TheSmartLocal.com with hyper...

  3. TheSmartLocal.com, Singapore. 472,612 likes · 3,041 talking about this · 261 were here. The leading local guide for the latest things to do and see in...

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    • 660.1K
    • Gaming Champion Turned Media Entrepreneur
    • The Early Days of TSL: 16-Hour Days and Sleeping in The Office
    • “When We First Started We Didn’T Even Have KPIs”
    • What Is The Winning Formula of Thesmartlocal.Com?
    • Company Culture And…Cats?
    • The Future of Content
    • GeneratedCaptionsTabForHeroSec

    But there’s one side of Bryan that many might not know of – he was an avid gamer during his teenage years. And it wasn’t just casual gaming he did like the rest of us – he was actually the top Singapore player 4 times in three different games – Starcraft, Warcraft 3 and Starcraft 2. “In other words, I spent way too much time on computer games,” he ...

    TheSmartLocal.com was launched in August 2012, and given that he had no co-founder, Bryan had to ‘tank’ the entire operation himself. “I badly wanted one but I was crap at networking!” He wore many different hats – from sales, to editing, to ideation, to video production, to writing, and even tech. “That resulted in me sleeping in the office for th...

    But there was also a time when his gaming background became a double-edged sword. He adopted the ‘first principals’ problem-solving approach, which meant that he relies on experimentation as compared to following a “tried and tested” path. While it was great in terms of creating content that other publishers weren’t producing then, it wasn’t conduc...

    An astute media entrepreneur, Bryan also shared some insights on what he felt was the winning formula in keeping TSL popular from then until now. “Before Facebook, nearly all traffic came from search, so you had to be good at SEO. The first big change was in 2013. Many Singaporeans started using Facebook and listicles were what worked best then.” H...

    Nothing makes a long work week better than some drinks on a Friday night. And of course, awesome colleagues too. From their formally-produced videos to the Instagram profiles of their staff, it’s quite clear that they’ve all formed pretty strong bonds with each other. For Bryan, this boils down to hiring the right people. “Team fit and attitude are...

    TheSmartLocal.com has found the sweet spot in producing viral articles and videos for the regular Singaporean, but what does Bryan see in the future of content? “For example, walking up to a cafe and you’ve already read reviews your friends wrote of the place through some form of augmented reality.” “I believe they’re already implementing some sort...

    Learn how Bryan Choo, the founder of TheSmartLocal.com, a popular Singapore media platform, started his journey from being a gaming champion to a self-made media entrepreneur. Discover his insights on content creation, digital marketing, and grit.

  4. 222K Followers, 166 Following, 7,151 Posts - thesmartlocal.com (@thesmartlocalsg) on Instagram: "📍 #TSLAfterWork for the best things to do 😂 #TSLmao for the LOLs 🏢 #LifeAtTSL for BTS content 🎤 We kaypoh at #TSLOnTheStreets".

  5. TSL Media Group is a Singapore-based media tech collective with multiple brands and platforms, such as The Smart Local, EatBook, and MustShareNews. It offers advertising, influencer, and data services to reach and engage with young audiences in Asia.

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