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AppNexus is a cloud-based software platform that enables and optimizes programmatic online advertising. It was founded in 2007 and acquired by AT&T in 2018, which sold it to Microsoft in 2021.
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AppNexus is a software company that provides solutions for programmatic online advertising. It was founded in 2007, acquired by AT&T in 2018, and has raised $321.5M in total funding.
- New York
- Brian O'kelley, Mike Nolet
AppNexus | 37,500 followers on LinkedIn. As of September 25, 2018, AppNexus is now "AppNexus, A Xandr Company." Please follow along on https://www.linkedin.com/company/xandr/.
Dec 21, 2021 · The web page traces the history and fate of AppNexus, a former leader of the programmatic industry, which was acquired by AT&T and later sold to Microsoft. It also explores the potential benefits and challenges of the deal for Microsoft and its ad tech and media businesses.
- James Hercher
Xandr is the advertising and analytics subsidiary of Microsoft, which operates an online platform, Community, for buying and selling consumer-centric digital advertising. It was formerly owned by AT&T, which sold it to Microsoft in 2022, and includes AppNexus, a programmatic ad exchange, as one of its products.
Dec 1, 2016 · AppNexus, which filed paperwork for an IPO, is a big ad tech company that serves marketers, ad agencies and publishers.