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  1. 5 days ago · The film is part of a 360 campaign that involves digital and in-store activations. Instead of releasing a TVC, the creative team used media buys to feature movie-like trailers prior to the launch of the main film, as well as TikTok-styled content as the main form of sustained engagement.

  2. 5 days ago · In his latest campaign film with Moncler to welcome the Autumn/Winter 2024 collection, the French theatre actor strolls the streets of Paris alongside his daughter, Maya Rose.

  3. 4 days ago · Homegrown financial services company Singlife has launched the latest iteration of its “Dream” campaign, which emphasises its role in helping Singaporeans achieve financial freedom.

  4. 5 days ago · The humorous campaign film depicts the two footballers as detectives cracking the case of a mysterious white trail.

  5. 3 days ago · Kicking off the campaign is a new film titled “The Dream: Eco Home”. Inspired by Singaporeans’ responses in Singlife’s 2023 Financial Freedom Index (FFI), the commercial taps into the insight, that many Singaporeans see the ability to give back to society as one key indicator of financial freedom.

  6. 2 days ago · Paul Nagy, APAC chief creative officer at VML represented APAC on the Cannes Film Lions jury. Here, Nagy shares his insights following the Festival, exclusive to Campaign Brief. It’s quite a responsibility to award the two best pieces of film globally for an entire year, so I thought it might be interesting to highlight the reasons why we ...

  7. 3 days ago · The new Singlife “Dream” campaign includes a film about a couple who dream of an eco-conscious future, Pierre Png, and a digital portal.