Machine-A Rethinks China Strategy, Explores New Ways to Exist
...I think that the best lesson learned is that the young audience that Machine-A has is interested in a new way of engagement, a new way of experience that is much more culturally relevant, a much more interactive one, and is not only focusing on fashion in its pure sense, whether that’s a designer or a product but also what this represents and stands...start from 150,000 renminbi, or $21,015, a year with a members-only restaurant helmed by Gordon Ramsay, and VIP treatments whenever they come shop in London.
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