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Explore the adidas News Site for press resources and toolkits across all the adidas brands, sports and innovations including Yeezy, Originals, Futurecraft and 4D.
- SPORTS PERFORMANCE
adidas, Patrick Mahomes Unveil Mahomes 2 adidas Signs...
- BRANDS
Latest News see all adidas Teams Up With Marvel Studios’...
- PRODUCT NEWS
adidas Unveils the Supernova Prima – Its Most Comfortable...
- PURPOSE
adidas Save a Seat for Next Generation Fans and Players at...
- Innovations
Futurecraft thrives at the intersection of art, design,...
- Baseball
adidas and Little League® Unveil 2019 Baseball & Softball...
- Golf
adidas Chronicles Nick Dunlap’s Historic Win Ahead of...
- Ice Hockey
ADIDAS AND THE NHL UNVEIL SPECIAL-EDITION ADIZERO AUTHENTIC...
- SPORTS PERFORMANCE
Jul 11, 2024 · adidas Teams Up With Marvel Studios’ “Deadpool & Wolverine” to Reveal Exclusive Collection in Celebration of the Film’s Release. adidas and Juventus Unveil Lunar Inspired 2024/25 Home Kit. adidas launches the Kakari RS – a lightweight forward specific boot built for modern rugby.
Jan 31, 2024 · The sportswear company beat its latest guidance thanks to better-than-expected operational performance and no write-off of most Yeezy inventory. For 2024, adidas expects sales to grow at a mid-single-digit rate and an operating profit of around € 500 million.
Mar 12, 2024 · Find out the latest news about adidas partnerships with sports, culture, gaming and more. See the press releases, images and videos of adidas collaborations with BCCI, JJJJound, Marvel, Roblox and more.
In this section you will find our corporate news archive dating back to 2014. To find press releases of our brands, please visit the respective newsstream. About
Apr 17, 2024 · Adidas unexpectedly raised its full-year revenue and operating profit guidance on the back of the results, which showed a year-on-year increase in the first quarter. The company also sold off its Yeezy inventory and expected to benefit from sporting events in 2024.
Jul 16, 2024 · Adidas increased its full-year guidance for the second time in three months this year in the latest confirmation that its chief executive’s turnaround plan was gaining pace. The sportswear group ...
