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Dec 12, 2022 · Learn how to create a business model canvas, a one-page tool that visualizes the nine essential elements of a business. See examples, benefits, and steps to use the BMC for planning, analyzing, and improving your business idea or concept.
May 27, 2019 · Learn how to create a business model using the Business Model Canvas, a visual template with nine elements that represent vital aspects of business survival. See real examples of Airbnb and LinkedIn, and download a free template to get started.
The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones.
Learn how to use the Business Model Canvas, a tool from the bestselling book Business Model Generation, to design, communicate, and manage your business models. Download the official template for free and access online courses and resources.
- Customer Segments (CS) These are the groups of people or organizations that a business aims to reach and serve. Customers are the heart of a business model, and without (profitable) customers, a business cannot survive.
- Value proposition (VP) Value Proposition describes the bundle of products and services that create value for a specific Customer Segment chosen by a business.
- Channels (CH) Channels describe how a company communicates with and reaches its Customer Segments to deliver a Value Proposition. Channels are customer touch points that play an important role in the customer experience and serve several functions, including
- Customer Relationships (CR) Customer Relationships describe the types of relationships a company establishes with specific Customer Segments. Relationships can range from personal to automated.
Create a visual framework to evaluate your business idea with Canva’s online business model canvas maker. Customize templates, add design elements, and collaborate with your team to create a concise and strategic plan.
Learn what a business model canvas is and how to use it to design a service or product. See the 10 components of the canvas, watch a video tutorial and take a quiz to test your knowledge.
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