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Patricia Moore is an American pioneer of universal design, who disguised herself as an elderly woman to study their needs. She has designed products, services, and policies for people of all ages and abilities, and received many awards and honors.
Aug 31, 2023 · As a young industrial designer, Patricia Moore undertook a radical experiment in aging. Her discoveries reshaped the built world.
Patricia Moore is an internationally renowned gerontologist and designer, serving as a leading authority on consumer lifespan behaviors and requirements. For a period of three years, Moore traveled throughout the USA and Canada disguised as an old woman, documenting the prejudices she faced in her 1985 book, “Disguised”.
- What About The Elderly?
- A Learned Woman
- A Master of Disguise
- The Test
- Outrageous Commitment
- Architecture and The End User
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While still a young industrial designer, Patricia Moore found herself working in the office of Raymond Loewy, often considered The Father of Industrial Design. Set in New York City during the mid-1970s, Moore was eager to prove herself at her new job. Displaying her talent early on, she caught the attention of the higher-ups within the organization...
After her appeal, the young designer was given the okay to become a student again and enrolled at New York University Medical School to study biomechanics. As part of her arrangement, she was encouraged to incorporate her findings in her projects at work, it was a dream scenario that allowed Moore to dive deep into her new passion. But, after some ...
Constantly exploring ways that she could get deeper into the minds and lives of the elderly, Moore began to struggle with the fact that she would not truly know what it was like to be older until she herself had grown in age. At twenty-six years old she was far from life as a senior citizen. She was eager to truly understand what it feltlike to liv...
The perfect opportunity for Moore to try out her new disguise was at a work conference. Filled with nerves beyond measure, she walked into the event and began to talk to some of her colleagues. She knew them well, but, to them, she was a complete stranger — the disguise was working! Next, it was time to try the disguise with people she didn’t know,...
Patricia Moore soon established herself as a formidable force in the design world. During her experiment she founded her own practice where she used her unique research to create products and services for consumers of all ages. Her work has spanned an astronomical number of different fields and she has worked with clients that any firm leader would...
A look at the life of Patricia Moore provides an unprecedented look at the steps one can take to truly understand the end user. As an industrial designer, Moore embraces her duty to serve those she designs for. For her, understanding the elderly was an inescapable vitality. There was no other way that she could create something impactful for them w...
Patricia Moore was a pioneer of empathic design who disguised herself as an elderly woman for years to understand their needs and challenges. Learn how she transformed herself, studied biomechanics and gerontology, and created products and services for people of all ages.
Mar 10, 2013 · Learn about Patricia Moore, a female designer who challenged the status quo and created products for people of all ages and abilities. She also coined the term Universal Design and inspired young designers to create a more humane and livable world.
Jun 13, 2012 · Watch a video about Patricia Moore, a gerontologist and designer who traveled disguised as an elderly woman to study consumer needs and preferences. Learn about her achievements, clients, books, awards, and honorary doctorate from Syracuse University.
- 7 min
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Oct 4, 2023 · Learn about Patricia Moore's remarkable career in design, from working with Raymond Loewy to creating universal design solutions for people of all ages and abilities. Watch her lecture at RIT's Vignelli Center for Design Studies and explore the archives online.
