Search results
Borja Manso was born in 1974 in Madrid, Madrid, Spain. He is a director and writer, known for Amigos... (2011), Madrid 11M: Todos íbamos en ese tren (2004) and Real, la película (2005). He is married to Natalia de la Peña.
- Borja Manso
- From Cubicles to The Big screen
- Sampling Goes Digital
- Keeping Iconic Brands Top of Mind
- Sampling as A Mandate
For Heineken USA, sampling is among its most valuable tools to connect with consumers in a crowded alcohol space beset with countless craft brews, ready-to-drink products such as hard seltzers and Mexican imports. But getting consumers to try a product like Heineken 0.0 is especially valuable in alcohol-free beer, which many consumers don’t know wh...
While online grocery sales have declined since the height of the pandemic, many shoppers who turned to the service during the past year are likely to continue using it in some form going forward. Online sales totaled $7 billion in May, 3.5 times higher than the pre-pandemic level of $2 billion in August 2019, according to Brick Meets Click Partner ...
Retailers, however, haven’t given up on in-store sampling, especially in places like Costco and Sam’s Club that are popular for setting up sampling stations. Costco told analysts in May it planned to bring back full sampling at most of its roughly 550 locations by the end of June. Increased safety protocols would change how it takes place, with all...
The power of sampling in establishing and growing a brand is tough to ignore. Elly Truesdell, who worked at Whole Foods overseeing local brands and product innovations before leaving in December 2017, said the retailer would often ask owners of brands they were considering carrying how often they planned to sample, and in some cases would encourage...
Borja Manso was born in 1974 in Madrid, Madrid, Spain. He is a director and writer, known for Amigos... (2011), Madrid 11M: Todos íbamos en ese tren (2004) and Real, la película (2005).
Sep 27, 2021 · “We are very much in category-creation mode,” said Borja Manso Salinas, VP of marketing at Heineken USA, which brought its Heineken 0.0 drink to the US in early 2019. He explained that the non-alcoholic category in the US is still nascent compared to the scene in Europe.
Jul 8, 2011 · Amigos...: Directed by Marcos Cabotá, Borja Manso. With Ernesto Alterio, Diego Martín, Alberto Lozano, Goya Toledo. This is the story of three old friends who find themselves fighting with each other when their lost friend's will is open to reveal his ultimate betting game, one where the winner will become the heir of his fortune.
- (613)
- Comedy
- Marcos Cabotá, Borja Manso
- 2011-07-08
Ver el perfil de Borja Manso en LinkedIn, una red profesional de más de 1.000 millones de miembros. Experiencia: Macarbox · Educación: Universidad del País Vasco/Euskal Herriko Unibertsitatea ·...
- Macarbox
View the profiles of professionals named "Borja Manso" on LinkedIn. There are 10 professionals named "Borja Manso", who use LinkedIn to exchange information, ideas, and...
