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The Rise and Fall of AND1: Directed by Kevin Wilson Jr.. With Rafer Alston, Tom Austin, Seth Berger, Grayson Boucher. Inspired by New York City streetball, influential brand AND1 turned local legends on the court into international icons.
- (2.9K)
- Documentary, Biography, Sport
- Kevin Wilson Jr.
- 2022-08-23
Untold: The Rise and Fall of AND1 is a 2022 American Netflix original documentary film directed by Kevin Wilson Jr.
Inspired by New York City streetball, influential brand AND1 turned local legends on the court into international icons. So why did it come to an end? Watch trailers & learn more.
- Kevin Wilson Jr.
Born out of the playgrounds of New York City, the “And 1 Mixtape Tour” took streetball to the masses, challenging convention and picking up a team of basketb...
- 2 min
- 779.4K
- Netflix
- How Was And1 Formed, and What Led to Its Initial Success?
- Just How Popular Was And1 During Its Peak years?
- ‘Untold: The Rise and Fall of And1’ Ending – What Led to And1’S Downfall?
While an undergraduate student at the University of Pennsylvania’s prestigious Wharton School, Seth Berger knew well that mainstream business firms were not professional spaces he could imagine himself in. Basketball served a major part of his life as a sport that he actively followed as well as spent time with, and thinking about basketball the wh...
Mere days after the release of Mixtape Vol. 1, the masses were excitedly asking for a Vol. 2, and capitalizing on these demands, AND1 came up with the idea of the AND1 Mixtape Tour, which was essentially a tour of exhibition games. AND1 signed up popular streetball players of the time like Skip 2 My Lou, Main Event, 1/2 Man 1/2 Amazing, among other...
Although the Nike Freestyle range was launched in 2001, AND1’s fall in popularity did not take place until four or five years later, and it was not just bigger competition that drove them out of the market. There was a gradual belief growing among the streetball players enrolled under AND1 that the company was mostly making money out of their hard ...
Aug 23, 2022 · “The Rise and Fall of AND1” traces the journey of how three young friends with a dream of bringing greater acclaim to the game they loved, connected with the underground artform of streetball, and ended up flipping the billion-dollar basketball industry on its head.
Untold: The Rise and Fall of AND1 | Official Site ng Netflix. Inspired by New York City streetball, influential brand AND1 turned local legends on the court into international icons. So why did it come to an end? Manood ng mga trailer at alamin pa.
