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Mar 12, 2024 · She was once one of Singapore's most influential and popular online personalities but these days Sylvia Chan, the former CEO of once-popular YouTube channel Night Owl Cinematics (NOC), is known more for her messy divorce from ex-husband Ryan Tan.
Nov 4, 2022 · Following last year's explosive and nail-biting saga, it seems that Night Owl Cinematics' (NOC) co-founder Sylvia Chan has finally moved on. The 34-year-old is now the regional head of content...
Jan 26, 2022 · Singaporean production company Night Owl Cinematics (NOC) is shedding its old image. A decade after it was founded, NOC is pivoting from an influencer-led company to a content-driven one, shared co-founder Sylvia Chan in an interview with Marketing-Interactive.
- Angela Teng
Much has happened to Sylvia Chan since the saga involving her ex-husband Ryan Tan and former employees of YouTube channel and production company Night Owl Cinematics (NOC) broke.
- Background
- Personal Life
- Night Owl Cinematics
- After Noc
Early life & childhood
Sylvia was born in Malaysia and grew up in Kampong Salengin Johor Bahru. She received her early education in Malaysia but subsequently completed her secondary education in Singapore where she was a student at Nanyang Girls’ High School. In her second year of junior college, Sylvia was diagnosed with clinical depression that had been triggered by the passing of her grandmother.
Education
Sylvia pursued her pre-university studies at Anglo-Chinese Junior College. However, she did not complete her time there due to her diagnosis. While undergoing treatment for clinical depression, Sylvia took up a six-month-long psychology course. Subsequently, she pursued a private degree in Sociology and Economics from the University of London in Singapore.
Marriage to Ryan Tan
Sylvia first met Ryan when she was modelling part-time at 16 years old. They were friends before they started dating. In an interview with Her World that was published in 2015, Sylvia shared that she developed feelings for Ryan after he had helped her to confront her ex-boyfriend who owed her money at the time. In another interview with Cheryl Fox for On The Red Dot, the couple shared that they got together the very next time they met.The couple got married in 2010 when they were both 22 year...
Professional partnership
Following the failure of their first business, the pair decided to explore making videos professionally. The duo's first paid video assignment was a funeral montage. They had then gone on to produce videos for weddings and corporate events. During this time, Malaysian YouTuber Dan Khoo was their main supporter as he had taught them the ropes of the YouTube industry.Although Ryan and Sylvia are divorced, they remain as business partners and continue to work closely at NOC.
Divorce
Sylvia and Ryan divorced in March 2020, citing differences in personal goals and a lack of space as the main reasons for the split.The pair announced their divorce on YouTube on 31 May 2020. They shared that the mounting pressure of having to be both business partners and a married couple was what lead to their current position.
Founding
While trying to hone their skills for scripted videos, Ryan and Sylvia posted videos on YouTube. Unexpectedly, one of their first few videos titled 'Shit Singaporean Girlfriends Say' went viral. Following their rise in popularity, they became full-time YouTubers with their own production company called Night Owl Cinematics in 2013.
Content
Night Owl Cinematics (NOC) is a Singapore-based production company that focuses on YouTube videos, offline activation videos for corporate clients and talent management. Their first ever client was a local consulting firm, RecruitPlus. As of 2019, their clientele includes notable companies including Daniel Wellington, Media Development Authority Singapore, ASUS and Airbnb. As of 1 June 2020, the company has expanded to a total headcount of 50 people. NOC has developed signature series like Fo...
Mentorship & collaborations
Ryan and Sylvia are known for being mentors to newer Singaporean YouTubers such as JianHao Tan who has spoken favourably about the couple. NOC has collaborated with many content creators on YouTube. This includes local YouTubers like Dee Kosh (Darryl Koshy) and international YouTubers like Ryan Higa, Dan Khoo Productions, The Ming Thing and Steven Lim from Buzzfeed. In April 2020, NOC and TSL released their first-ever collaborative project, FilterSpellwith the support of the Ministry of Cultu...
Gushcloud International
Following the closure of NOC, it was announced on 3 November 2022 that Sylvia joined Gushcloud International as the regional head of content and IP (intellectual properties) in Asia.The co-founder and group CEO of Gushcloud International, Althea Lim, expressed her excitement in welcoming Sylvia to their team. Sylvia is said to have been brought on-board to develop media channels & content.According to Sylvia’s Instagram Stories, she mentioned that she was planning Gushcloud’s upcoming brand l...
Training to be a life coach
An article published by MS News on 25 May 2023 revealed that Sylvia had been studying to pursue a career as a life coach.In a series of Instagram Stories that she posted, she called out for sign ups via a link to a Google document. In this form she detailed some flexible coaching rates - $35, $60 and $88 - she was offering for a 60-minute consultation over the phone until the 1 June 2023 for those interested.
Dirty Messy Free
On 10 March 2024, Sylvia launched a lifestyle podcast alongside her life coach and founder of life coaching academy Lito, Daniel Lim. The podcast, Dirty Messy Free was made available on various platforms, including Spotify and YouTube.The unveiling of this new podcast also made several headlines, 8days, 8world, MustShare News, and Today Online, marking Sylvia Chan’s comeback as a life coach. With Dirty Messy Free, she hopes to share her life experiences and the lessons that she has learnt fro...
View Sylvia Chan’s profile on LinkedIn, a professional community of 1 billion members. Content with a cause — is at the heart of what we do at Night Owl Cinematics (NOC)… · Experience: Night...
- Night Owl Cinematics (NOC)
Oct 12, 2021 · Night Owl Cinematics (NOC) co-founder Sylvia Chan became arguably Singapore’s most talked-about personality this week after Instagram account @sgcickenrice posted a string of anonymous accusations that alleged the 33-year-old was abusive to the company’s employees.
