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  1. Meta ads allow you to place ads on Stories, Reels, feeds and other placements across Facebook and Instagram. Meta recommends using Advantage+ placements to automatically find the best placements for your ad.

    • English (Uk)

      Build lasting connections with customers with Facebook ads,...

    • Publicités Meta

      Des milliards d’internautes utilisent les applications Meta...

    • Objectives

      Objectives - Meta Ads - Reach Customers Online with Ads on...

    • Budget

      Buy Facebook Ads and Set a Budget Get the latest updates...

    • Creative

      The places where you can run your ads are called Placements....

    • See Auction Tips

      Ads that perform their best in our auction combine five...

    • Ad Support

      Ads that click to message have a thread-level checkpoint in...

    • See Tools

      Create Automated Ads on Facebook. Powering up performance...

  2. Ads Manager is your starting point for running ads on Facebook, Instagram, Messenger or Audience Network. It’s an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing towards your marketing goals.

  3. Meta Ads - Reach Customers Online with Ads on Facebook, Instagram, Messenger & WhatsApp

  4. business.facebook.comFacebook

    business tools from Meta. By logging in, you can navigate to all business tools like Meta Business Suite, Business Manager, Ads Manager and more to help you connect with your customers and get better business results.

    • What Are Facebook Ads?
    • How Much Does It Cost to Advertise on Facebook?
    • Types of Facebook Ads
    • How to Set Up Facebook Ads Using Meta Ads Manager
    • How to Set Up Facebook Ads Using Hootsuite
    • 5 Facebook Ad Tips
    • Facebook Ad Examples
    • GeneratedCaptionsTabForHeroSec

    Facebook ads are posts that businesses pay for to show Facebook users products or services. They come in various formats, such as images, videos, or carousels. Like Instagram, Facebook ads appear throughout the app, including in users’ feeds, Stories, Messenger, Marketplace, and more. Facebook ads are typically targeted to users based on their: 1. ...

    There’s no hard and fast rule when it comes to Facebook ad budgets. The cost of Facebook adsdepends on several variables, including: 1. Audience targeting. It usually costs more to put your ads in front of a narrower audience than a broader one. 2. Ad placement. Costs can change between ads shown on Facebook and Instagram. 3. Campaign duration. The...

    Knowing how to advertise on Facebook starts with knowing the types of Facebook ads available to you. You can choose between different Facebook ad types and formats to suit your campaign goals, including: 1. Image, 2. Video, 3. Stories, 4. Messenger, 5. Carousel, 6. Slideshow, 7. Collection, and 8. Playables. The wide range of Facebook ad formatsmea...

    If you already have a Facebook business page (and you should), you can head straight to Meta Ads Manager (formerly Facebook Ads Manager) or Business Managerto create your Facebook ad campaign. If you don’t yet have a business page, you’ll need to create one first. We’ll follow the steps for Ads Manager in this post. It will outline how to create a ...

    Of course, if you’d rather manage paid and organic campaigns across Facebook, Instagram, X (formerly Twitter), andLinkedIn, an all-in-one solution like Hootsuite is your best bet. Here’s how to use Hootsuite Social Advertisingto create and manage your Facebook ads.

    1. Make your ads mobile

    Most people check social media on their phones, so focusing on mobile-friendly ads is a surefire way to better reach your audience. Be sure to: 1. Film videos vertically (9×16). 2. Keep text minimal and use large fonts. 3. Add animations for engagement. 4. Keep videos short (15 seconds or less).

    2. Make ads for a short attention span

    Keep it quick and snappy. Start your ad with the main message and branding in the first 3 seconds.

    3. Make sound optional

    Lots of folks watch video with the sound off, whether it’s because they’re auditorily impaired or watching your ad on the bus. Be sure to: 1. Use visuals to convey your message. 2. Add captions for voiceovers. 3. Include text for key messages.

    Ready to get inspired? Here are three Facebook ad examples you can learn from. If you want more, try this roundup of the best Facebook ad examples.

    Learn how to set up and run Facebook ads with this comprehensive guide. Find out the types, formats, costs, tips, and examples of Facebook ads for your business goals.

  5. To create an ad go to Ads Manager and select Create to get started. To do this, create a complete campaign and ad set before you publish an ad for the first time. If you prefer to use an existing campaign or ad set, learn to create a new ad with an existing campaign.

  6. Learn the fundamentals and resources on how to get started and grow your business through advertising on Facebook and other Meta technologies. From beginner's guide to creatives tips, dedicated to your business.

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