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Tarte Cosmetics is an American cosmetics company headquartered in New York City. It was founded by Maureen Kelly in 1999; her first product was a cheek stain that was used the following year for the cover of Self magazine. Also in 2000, Tarte Cosmetics debuted its first order at Henri Bendel.
Our Story. It all started with a series of observations: eCommerce merchandising and marketing innovation is what generates the revenue, yet most operations are spending 80% of their budgets simply maintaining current infrastructure. The pace of eCommerce accelerates daily, yet most operations are scrambling only to stand still.
May 17, 2015 · The brand offers cruelty-free cosmetics that are formulated with powerful, skin-benefiting ingredients, such as superfruit and plant extracts, vitamins, minerals, essential oils and other naturally-derived ingredients.
Welcome to tarte™. Female-founded, cruelty-free & vegan-friendly. Formulas infused with good-for-you ingredients & kindness.
Mar 6, 2023 · In the “How I Get It Done” column, we talk to successful women about managing their careers and their lives. Here, Maureen Kelly, founder of the makeup brand Tarte, discusses prioritizing family, balance, and pushing herself out of her comfort zone.
#1 concealer brand & home of best-selling Shape Tape™ concealer. Shop our makeup featuring cruelty-free, vegan formulas & clinically proven ingredients.
May 19, 2008 · On a quest for the perfect cosmetics line, Kelly left her Ph.D. program to begin Tarte—but her family was not too pleased. "It was difficult convincing my parents," she notes. "But cosmetics...
