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As IBM’s image has spread, its logo has become ingrained in popular culture and grown to symbolize the frontier of scientific discovery. The simple, iconic 8-bar logo has even made it to the moon, serving as a symbol of IBM’s far-reaching ambition to advance humanity through technology.
Shown here is the IBM Developer logotype. It’s the primary brand identifier and always used in conjunction with either the IBM 8-bar logo or an IBM expressive logo. The logotype is consistent with all other officially branded IBM name treatments.
IBM - United States
Aug 29, 2023 · More than just an identifier, the IBM logo is an emblem of industry leadership—a declaration of its stature in the realm of technology. Its design reflects IBM’s commitment to innovation and excellence, a beacon of brand recognition worldwide.
In 2018, the company decided to reintroduce its original “full” logo from 1956, but with a new color scheme. The logo now presents “IBM” in white, positioned within a horizontally oriented dark gray rectangle. Font. The IBM wordmark features a Roman serif typeface inspired by classic fonts like Galería or Egiziano.
Oct 30, 2023 · The IBM logo has undergone an exciting evolution since the company's founding in 1911. With each iteration, the logo design shifted to reflect IBM's vision of itself and its place in the developing world of modern computing. In this post, we'll trace the origins of the IBM logo design and its transformation over time.
Apr 27, 2024 · This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain. Although it is free of copyright restrictions, this image may still be subject to other restrictions.
Jun 5, 2020 · The 8-bar. Created by legendary designer Paul Rand, the basic design of the IBM logo has remained unchanged since 1972. Its consistent, visible use reinforces the IBM brand, makes it more memorable and authenticates the things to which it’s applied.
Here’s your guide to IBM logo history. The IBM symbol, like the company itself, has evolved numerous times over the years, growing increasingly more refined and impactful. Though it seems simple at a glance, particularly when compared with other technology logos, the symbol is undoubtedly powerful.
Oct 12, 2023 · As we journey through IBM's logo evolution, we uncover not just design changes, but a narrative of growth, adaptability, and values. The IBM logo stands as a testament to the power of visual identity in conveying a brand's journey, aspirations, and unwavering commitment to its audience.
