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Kaymu Pakistan was an e-commerce portal based in Pakistan. [1] In July 2016 Rocket Internet merged ecommerce site Kaymu into Daraz. [2] [3] Kaymu stopped its operations officially in Pakistan on 5 July 2017.
Select from the Largest Online Marketplace in Pakistan With over 15 million products to select from, Daraz offers its customers the most comprehensive listing of products in the country. Whether you’re looking for electronics, apparel, appliances, or groceries – there is something for everyone.
- Get There Before Carrefour
- Monetizing in Pakistan, Bangladesh and Sri Lanka
- Commitment to Education
- Will Kaymu Go The Way of Lamido?
Kaymu looks at countries in which the retail landscape is fragmented, and where there aren’t many malls and mega-retailers like Carrefour around. This leaves the emerging middle class underserved and hungry for consumption. “In Pakistan and Bangladesh alone we are talking about 300 million people, with GDP growth of up to eight percent per annum,” ...
In Pakistan, the Kaymu marketplace houses some 20,000 sellers, with about half a million listings. Bestselling items, according to Niroshan, are fashion, footwear, and jewelry. “It’s not your Rolex obviously, but buyers appreciate having a huge assortment in one spot,” Niroshan says. Kaymu’s sellers are mostly shop owners and housewives. A third ty...
In Cambodia, where Kaymu launched in April, the startup is headed by a young Frenchman, Valentin Vermersch. He fits the Rocket Internet hiring profile: business school, work experience at a major consulting firm. But he, too, stresses how important the social and cultural aspects of his work are for him. “At Kaymu, we don’t only have a business sid...
Despite growth and touching human stories, it won’t all be smooth sailing for Kaymu. The open marketplace model – anyone can sign up and sell – has its shortcomings. For one, Kaymu has had to deal with the issue of fraudulent sellers and pirated items. Pakistani tech blog Techjuice went into more detail on this, and Valentin admits the problem exis...
Jun 24, 2016 · Daraz and Kaymu are two ecommerce marketplaces operated by Rocket Internet in frontier markets in Asia. They have merged under a new entity called Daraz Group, with centralized operations in Karachi, Pakistan.
- Osman Husain
Jun 24, 2016 · KARACHI, Pakistan: Daraz and Kaymu, the two leading e-commerce players in Pakistan, have agreed to join forces in order to enhance the value proposition to customers and sellers and accelerate growth.
Apr 12, 2014 · Kaymu.pk, a venture of Rocket Internet, a German based internet incubator operating in Pakistan, has built a reputation in the eyes of the decision makers of its parent company within just 15 months since it began operations.
Jun 26, 2016 · “Daraz and Kaymu have agreed to join forces. Both platforms will remain active with their current brand names, but the new entity, Daraz Group, will integrate the operations under one roof”
