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LA Gear is a Los Angeles-inspired brand celebrating 41 years of delivering quality footwear, apparel, and accessories around the world. LA Gear is committed to designing and producing products that reflect their heritage, creativity, footwear, and style trends, and represent people from all backgrounds.
- FROM THE VAULT
FROM THE VAULT - LA GEAR – LA Gear
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SOLD OUT • LIMITED QUANTITIES COMING SOON ♡ Inspired by LA...
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TEES - LA GEAR – LA Gear
- LA GEAR GIVES
LA Gear Gives is a community engagement pr Our company...
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HOW IT WORKS... Join the LA Gear family. Drop us a note at...
- DISCOVER YOUR #LAGEARSTYLE
She loves to share her passion with LA Gear customers...
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LA GEAR SET TO RELAUNCH: APPOINTS DAVE (DAVEO) OSOKOW AS...
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- FROM THE VAULT
LA Gear (or L.A. Gear) is an American shoe company based in Los Angeles, California. Founded in 1983, it is currently part of Frasers Group brands. History. [edit] LA Gear was started by Robert Greenberg, Ernest Williams, and Stephen Williams.
Lead designer Justin Gargasz weighs in on LA Gear's reimagined 80's classic: Catapult. Join the #LAGear family to receive 15% off your first order. Shop Men's and Accessories and discover your #LAGearStyle.
Jan 25, 2024 · Learn about the rise and fall of LA Gear, a shoe brand that defined the '80s and '90s with its colorful and sporty designs. Find out how LA Gear tried to revive its popularity with celebrity endorsements, light-up shoes and retro styles.
- Robert Greenberg: from Hair to Skates
- The Start of La Gear
- The Success and Decline of La Gear
- Failed Attempts to Come Back
- La Gear Today
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While Robert Greenberg is considered a legend in the fashion industry, he wasn’t always in the shoe business. He was originally a hairdresser who moved to Los Angeles to sell wigs and electric tweezers. But this wasn’t enough. Quickly seeing the popularity of skating (trended by the film Xanadu), he purchased a small store in the 1970s to rent out ...
Robert first came out with canvas workout shoes for women. With the aggressive marketing approach, LA Gear went viral and became public in 1987. Driven by the success of his new brand, Greenberg wanted to keep his line of shoes diverse. This is when LA Gear had really set trends with its shiny, flashy, colorful and studded shoes. Just over the cour...
Expanding its market share, LA Gear quickly became a major competitor with Nike and Reebok in the men’s athletic shoe market. Realizing it had to expand into other markets to stay strong, the company branched out to more economical stores in the early 1990s, such as J.C. Penny and Sears. But in 1991, it had made a major mistake by signing with Abdu...
Even Wal-Mart tried to bring the brand back in 1995, selling the shoes at a fraction of the cost, but it still didn’t revive the company. It was over for LA Gear, and they filed for bankruptcy in 1998. By then, Robert Greenberg had already resigned from LA Gear to start another shoe company, Skechers, which of course continues to thrive today. Sinc...
As for today, LA Gear is still awaiting its comeback, desperate to revive its former glory. In 2019, John Greenberg, also the founder of Skechers, began selling a line of shoes called “LA Gear X Skechers”. The shoe line’s target market are both men and women, which are reissues of past LA Gear brand, but are not connected to the current lines avail...
Learn how LA Gear became a popular shoe brand in the 80s and 90s, and why it struggled to survive and revive. Discover the founder, the styles, the endorsers, and the current status of LA Gear.
Sep 22, 2014 · Learn about the rise and fall of LA Gear, the high-top sneaker that was popular in the 1980s and 1990s. Find out how the brand tried to revive its retro style in 2022 with a new design and a light-up option.
LA Gear, the iconic 90s sneaker brand, relaunches its website with a nostalgic vibe and a promise of innovation. Explore the brand's history, legacy, and future collaborations with Patta and Club Zonder.
